旅游英语教程【2025|PDF下载-Epub版本|mobi电子书|kindle百度云盘下载】

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Unit 1 Tourism Industry and Tourists1

Part Ⅰ Listening and Speaking1

Passage 1 The Rise of Outbound Travelers from Mainland China1

Passage 2 Definitions3

Dialog The Scrapping of One of the Country's Three"Golden Week"Holidays4

Part Ⅱ Reading7

Text A Tourism8

Text B UNWTO Sees a Promising Future for Rural Tourism Development in China12

Exercises14

Part Ⅲ Applied Writing16

Writing a Business Letter16

Exercises18

Part Ⅳ Supplementary Reading19

Tourism Still an Economic"Pillar"19

Unit 2 Transportation21

Part Ⅰ Listening and Speaking21

Passage 1 Announcements22

Passage 2 Tourism in Tibet23

Dialog Booking a Plane Ticket25

Part Ⅱ Reading27

Text A Transportation28

Text B China Southern Airlines Opens Air Link with Myanmar31

Exercises33

Part Ⅲ Applied Writing35

Writing a Memorandum35

Exercises36

Part Ⅳ Supplementary Reading36

Sun,Sea and Sand in Saipan37

Unit 3 Hotel Accommodation39

Part Ⅰ Listening and Speaking39

Passage 1 Reservation for Accommodation39

Passage 2 The Use of Function Rooms40

Dialog Check-in Procedure42

Part Ⅱ Reading44

Text A Hotel Accommodation44

Text B Room Types and Arrival/Departure Pattern46

Exercises48

Part Ⅲ Applied Writing50

Orientation Planning50

Exercises52

Part Ⅳ Supplementary Reading53

The Management of Commercial Accommodation53

Unit 4 Hotel Management55

Part Ⅰ Listening and Speaking55

Passage 1 Facts about Your Hotel55

Passage 2 Restaurant Positioning56

Dialog Career Development58

Part Ⅱ Reading59

Text A Managing Hotel Productivity and Controlling Labor Costs60

Text B Food and Beverage Management62

Exercises64

Part Ⅲ Applied Writing66

Memo—Delegating the Task66

Exercises67

Part Ⅳ Supplementary Reading67

Managing Change68

Unit 5 Travel Agents69

Part Ⅰ Listening and Speaking69

Passage 1 What Is a Tour?69

Passage 2 World Travel70

Dialog Terminal 3 at Beijing Airport in Use This March72

Part Ⅱ Reading74

Text A Package Tours74

Text B China International Travel Service77

Exercises80

Part Ⅲ Applied Writing82

Writing a Letter of Request82

Exercises83

Part Ⅳ Supplementary Reading83

UN Chief Full of Praise for Beijing84

Unit 6 Tour Guides85

Part Ⅰ Listening and Speaking85

Passage 1 Escorted Tours85

Passage 2 Preparation before Taking a Tour86

Dialog Talking about the Itinerary88

Part Ⅱ Reading91

Text A Being a Good Tour Guide91

Text B Distinct Individuals95

Exercises98

Part Ⅲ Applied Writing99

Writing a Response to the Complaint99

Exercises101

Part Ⅳ Supplementary Reading102

Checked Baggage Losses102

Unit 7 Special Interest Tours103

Part Ⅰ Listening and Speaking103

Passage 1 Special-Interest Group Travel103

Passage 2 Adventure Tours104

Dialog Holiday-Making:Hard to Make a Decision106

Part Ⅱ Reading108

Text A Rural Tourism109

Text B Red Tourism111

Exercises114

Part Ⅲ Applied Writing116

Writing a Letter of Apology116

Exercises117

Part Ⅳ Supplementary Reading117

The Potential for Promoting Rural Tourism in China118

Unit 8 Promotion120

Part Ⅰ Listening and Speaking120

Passage 1 Exhibition Promotion120

Passage 2 Promotion122

Dialog Tangjiahe Natural Reserve124

Part Ⅱ Reading126

Text A Creating a Marketing Plan—Design a Road Map to Guide Your Marketing Campaign127

Text B E-mail Marketing129

Exercises131

Part Ⅲ Applied Writing133

Writing a Direct Mail Letter133

Exercises135

Part Ⅳ Supplementary Reading136

Five Extraordinary Online Promotion Secrets to Sky-rocket Your Sales136

Unit 9 MICE Tourism137

Part Ⅰ Listening and Speaking137

Passage 1 Overseas Posters Exhibition Launched137

Passage 2 MICE Tourism—Guangzhou Gives Top Priority to Developing Local Tourism139

Dialog World Expo2010 Shanghai China141

Part Ⅱ Reading144

Text A The Growth of the Convention Industry145

Text B MICE Industry Becomes New Development Trend in Viet Nam's Tourism146

Exercises149

Part Ⅲ Applied Writing150

Writing a Letter of Invitation150

Exercises152

Part Ⅳ Supplementary Reading153

Singapore Strengthens MICE Status153

Unit 10 The Social and Cultural Impact of Tourism154

Part Ⅰ Listening and Speaking154

Passage 1 The Cultural Impact of Tourism154

Passage 2 Tourism's Effect on Local Culture155

Dialog The Socio-Cultural Impact of Tourism—A New Perspective157

Part Ⅱ Reading162

Text A Social and Cultural Impacts of Tourism162

Text B Tourism's Socioeconomic Impact Control Measures165

Exercises168

Part Ⅲ Applied Writing170

Writing a Letter of Reply to an Invitation170

Exercises172

Part Ⅳ Supplementary Reading172

"Car-Free"Day172

Unit 11 Ecotourism174

Part Ⅰ Listening and Speaking174

Passage 1 Ecotourism174

Passage 2 Environmental Protection176

Dialog Ozone Layer178

Part Ⅱ Reading180

Text A Tourism Will Contribute to Solutions for Global Climate Change and Poverty Challenges180

Text B 2004 Nobel Peace Prize Laureate,Professor Wangari Maathai185

Exercises188

Part Ⅲ Applied Writing190

Writing an Announcement190

Exercises191

Part Ⅳ Supplementary Reading192

Paulson Impressed by Green Efforts192

Unit 12 Conservation of Cultural Heritage194

Part Ⅰ Listening and Speaking194

Passage 1 Michigan Alliance for the Conservation of Cultural Heritage194

Passage 2 Conference of Conserving Michigan's Cultural Heritage in the 21st Century195

Dialog The Beijing Cultural Heritage Protection Center197

Part Ⅱ Reading200

Text A Cultural Heritage Conservation in Municipal Planning200

Text B Protection of the Great Wall202

Exercises204

Part Ⅲ Applied Writing205

Writing a Memorandum205

Exercises207

Part Ⅳ Supplementary Reading207

Protecting the Cultural Heritage Sites of the 20th Century207

Unit 13 Tourism Organizations209

Part Ⅰ Listening and Speaking209

Passage 1 PATA Travel Mart 2007 Opens in Bali,Indonesia209

Passage 2 World Tourism Day211

Dialog The Chinese Olympic Committee212

Part Ⅱ Reading216

Text A World Tourism Organization216

Text B 2007 Press Releases:PATA's'CEO Challenge 2008'Confronts Climate Change217

Exercises219

Part Ⅲ Applied Writing221

Writing a Letter of Congratulation221

Exercises222

Part Ⅳ Supplementary Reading222

2008 Beijing Olympics Tourism Promotion in Taiwan223

Unit 14 Sightseeing(1)224

Part Ⅰ Listening and Speaking224

Passage 1 Mount Tai——Symbol of the Chinese Spirit224

Passage 2 Huangshan225

Dialog New Subways Open for the Olympics227

Part Ⅱ Reading229

Text A Mount Tai—Symbol of the Chinese Spirit230

Text B Guilin232

Exercises234

Part Ⅲ Applied Writing236

Writing a Resume236

Exercises238

Part Ⅳ Supplementary Reading238

US Tours Now Open to Chinese Groups238

Unit 15 Sightseeing(2)240

Part Ⅰ Listening and Speaking240

Passage 1 Kunming240

Passage 2 Chinese Fans241

Dialog The Working Hours in Beijing Will Change for the Next Two Months243

Part Ⅱ Reading245

Text A Shilin246

Text B Xi'an248

Exercises251

Part Ⅲ Applied Writing253

Writing Application Letters253

Exercises254

Part Ⅳ Supplementary Reading254

First Group to US254

Keys256

参考文献338